Last updated: 9 May 2026
Terms of Service
BookMyBays is a product of Cuppacard Ltd, a company registered in England and Wales. By using BookMyBays you agree to these terms.
1. Definitions
In these Terms:
- “We”, “us”, “our” — Cuppacard Ltd, the operator of BookMyBays.
- “BookMyBays”, “the Platform” — the software-as-a-service booking and access control platform available at bookmybays.com.
- “Venue” — an independent golf simulator centre or similar business that has registered an account and uses the Platform to manage bookings.
- “Customer” — an individual who makes a booking with a Venue through the Platform.
- “Subscription” — the recurring fee paid by a Venue for access to the Platform.
- “Booking” — a confirmed reservation of a simulator bay made via the Platform.
2. Introduction
BookMyBays is an online booking and access control platform designed for independent golf simulator venues in the UK. We provide tools that allow Venues to accept online bookings, manage bay schedules, control simulator access, and communicate with their Customers.
We act as a software provider to Venues. The contract for any individual booking is directly between the Customer and the Venue. We are not a party to that contract and are not responsible for the quality, safety, or availability of the simulator facilities provided by the Venue.
3. Venue Accounts
To use BookMyBays as a Venue you must:
- Be a legitimate business operating or intending to operate golf simulator facilities.
- Provide accurate registration information including your business name, contact details, and bank account details for payment.
- Keep your account credentials secure. You are responsible for all activity that occurs under your account.
- Be 18 years of age or older.
We reserve the right to refuse or suspend any account that we believe is operating in bad faith, in violation of these Terms, or in a way that may harm Customers or other users.
4. Bookings and Availability
Bookings made through the Platform are confirmed immediately upon payment. Venues are responsible for maintaining accurate availability on their booking calendar.
If a Venue needs to cancel or amend a confirmed booking, they must do so as far in advance as possible and ensure any affected Customers are notified promptly and refunded in full where applicable.
We are not liable for losses arising from a Venue's cancellation, overbooking, or failure to honour a confirmed booking.
5. Venue Responsibilities
Venues using the Platform agree to:
- Comply with all applicable UK laws, including consumer protection, health and safety, and data protection legislation.
- Ensure their simulator facilities are safe, insured, and fit for the purpose advertised.
- Process Customer refunds promptly where entitled.
- Not use the Platform to conduct any fraudulent, deceptive, or harmful activity.
- Maintain appropriate safeguarding policies if their facilities may be used by children.
6. Payments and Subscriptions
Access to the Platform is provided on a subscription basis. Subscription fees are billed monthly in advance. Payments are processed securely via Stripe.
Pricing is based on the number of simulator bays at your venue. The base subscription covers up to 2 simulators, with additional simulators charged at a sliding rate as displayed on our pricing page. Venues operating 35 or more simulators should contact us for a custom quote.
All prices are quoted in GBP and are exclusive of VAT where applicable.
Subscriptions renew automatically at the end of each billing period. You may cancel at any time via your account settings; cancellation takes effect at the end of the current billing period and no partial refunds are issued for unused time.
We reserve the right to adjust pricing with at least 30 days' written notice. Continued use of the Platform after a price change constitutes acceptance of the new pricing.
7. Customer Bookings and Payments
Customer payments for bookings are processed through Stripe Connect. Funds are paid by the Customer directly into the Venue's connected Stripe account, subject to Stripe's terms of service and Stripe Connected Account Agreement. We act solely as a technology platform that facilitates the booking and payment flow; we are not a party to the payment, do not take possession of Customer funds, and are not a payment service provider, money transmitter, or agent of the Venue for the purpose of receiving funds.
The contract for the booking and the underlying payment is between the Customer and the Venue. Any platform fees we charge are deducted as an application fee at the point of payment in accordance with our pricing.
Venues are responsible for setting and communicating their own cancellation and refund policies to Customers. Refunds are issued from the Venue's Stripe balance; we may facilitate refund requests on the Venue's instruction but the obligation to refund the Customer rests with the Venue.
8. Data Protection
We process personal data as both a data controller (for Venue account data) and a data processor (for Customer booking data on behalf of Venues). Full details of how we handle personal data are set out in our Privacy Policy.
By using the Platform, Venues confirm they have a lawful basis to collect and share Customer data with us for the purpose of processing bookings, and that their own privacy notices reflect this.
9. Platform Availability
We aim to maintain high availability of the Platform but do not guarantee uninterrupted or error-free service. The Platform may be unavailable from time to time due to:
- Scheduled maintenance — we will endeavour to provide advance notice where reasonably practicable.
- Unplanned outages, software defects, or infrastructure failures.
- Third-party service disruptions, including failures by Stripe, Supabase, Vercel, or any other provider we rely on.
- Circumstances beyond our reasonable control (see also the Force Majeure clause below).
We will not issue credits or partial refunds of Subscription fees in respect of Platform downtime, outages, or degraded performance unless expressly agreed with you in writing.
10. Liability and Disclaimers
To the fullest extent permitted by applicable law:
No warranties. We provide the Platform “as is” and “as available”, without warranty of any kind, whether express, implied, or statutory. We expressly disclaim any implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. We do not warrant that the Platform will be uninterrupted, error-free, secure, or free from viruses or harmful code.
Booking issues. We are not liable for any losses, claims, or disputes arising from:
- A Venue's cancellation, overbooking, failure to honour a confirmed booking, or failure to notify Customers of changes.
- Incorrect availability, pricing, or booking details entered by a Venue.
- Disputes between a Venue and its Customers regarding the quality, safety, or availability of simulator facilities.
- A Customer's failure to attend a booking or comply with a Venue's policies.
Payment and financial issues. We are not liable for any losses arising from:
- Payment processing failures, delays, declines, or errors attributable to Stripe or any other payment provider.
- Incorrect bank or payment account details provided by a Venue.
- Delays in settlement or payout caused by Stripe's own processes, reviews, or holds.
- Chargebacks, disputes, or fraudulent transactions initiated by Customers against a Venue.
- Any tax liability arising from payments received by a Venue through the Platform.
Technology and platform issues. We are not liable for any losses arising from:
- Platform downtime, outages, or degraded performance for any reason.
- Data loss, corruption, or unauthorised access resulting from third-party infrastructure failures (including Stripe, Supabase, or Vercel).
- Access control failures, including any failure of bay locking, unlocking, or door-release mechanisms due to connectivity issues, hardware faults, or third-party integration failures.
- Loss or corruption of booking, customer, or business data stored on the Platform.
- Bugs, errors, or inaccuracies in the Platform's software or outputs.
- Unauthorised access to your account resulting from your failure to keep credentials secure.
Consequential and indirect losses. We are not liable for any indirect, incidental, special, punitive, or consequential losses of any kind arising from your use of or inability to use the Platform, including but not limited to lost revenue, lost profits, loss of business, loss of goodwill, or loss of anticipated savings, even if we have been advised of the possibility of such losses.
Liability cap. Our total aggregate liability to you in connection with the Platform — whether in contract, tort (including negligence), breach of statutory duty, or otherwise — will not exceed the greater of £100 or the total Subscription fees you have paid to us in the 12 months immediately preceding the event giving rise to the claim.
Nothing in these Terms excludes or limits liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited by the laws of England and Wales.
11. Indemnity
You (the Venue) agree to indemnify, defend, and hold harmless Cuppacard Ltd, its directors, employees, contractors, and affiliates from and against any and all claims, demands, losses, liabilities, damages, fines, penalties, costs, and expenses (including reasonable legal fees) arising out of or in connection with:
- Your breach of these Terms or any applicable law, including consumer protection, data protection, advertising, tax, and health and safety law.
- The operation of your simulator facilities, including any injury, damage, or loss suffered by a Customer or third party at your premises or as a result of your equipment, staff, or services.
- Your collection, use, sharing, or storage of Customer personal data, including any failure to provide your own privacy notices or to obtain a lawful basis for processing.
- Disputes between you and your Customers, including booking disputes, refund disputes, chargebacks, and complaints about service quality.
- Any content, data, pricing, availability, or imagery you upload to or display on the Platform, including any claim that such content infringes a third party's rights.
- Any unlawful, fraudulent, or deceptive use of the Platform by you or any person acting on your account.
We will notify you promptly of any claim covered by this indemnity and you will have the right to control the defence and settlement of the claim, provided that you do not settle any claim in a way that imposes liability or admission on us without our prior written consent.
12. Termination
You may close your account at any time by contacting us at [email protected] or via your account settings.
We may suspend or terminate your account immediately if you breach these Terms, if we are required to by law, or if we reasonably believe your use of the Platform is causing harm to Customers or third parties.
On termination, your access to the Platform will cease. You should export any data you require before closing your account. We will retain data for the period set out in our Privacy Policy and then delete it.
13. Force Majeure
We will not be liable for any failure or delay in providing the Platform caused by circumstances beyond our reasonable control, including but not limited to internet outages, third-party service failures, natural disasters, or government actions.
14. General
We may update these Terms from time to time. We will notify you of material changes by email or via the Platform. Continued use after the effective date constitutes acceptance.
If any provision of these Terms is found unenforceable, the remaining provisions continue in full force.
These Terms are governed by the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.
15. Complaints and Contact
If you have a complaint or query about the Platform, please contact us:
Cuppacard Ltd
Email: [email protected]
We aim to respond to all enquiries within 2 business days.
16. Data Processing Addendum
This section forms a data processing addendum under Article 28 of the UK GDPR for any Customer personal data we process on behalf of a Venue (the “Venue Data”). For Venue Data, the Venue is the data controller and we are the data processor.
Subject matter and duration. The processing concerns Customer booking data (names, contact details, booking metadata, payment references) and continues for the duration of your Subscription plus the retention periods set out in our Privacy Policy.
Nature and purpose. We process Venue Data to operate the Platform: storing bookings, sending confirmations and reminders, facilitating payments via Stripe Connect, and providing reporting to the Venue.
Categories of data subjects. The Venue's Customers and prospective Customers.
Categories of personal data. Names, email addresses, phone numbers, booking details, payment confirmation references, and limited technical data (IP address, device).
Our obligations. We will:
- Process Venue Data only on the documented instructions of the Venue, including those set out in these Terms, unless required to do otherwise by law (in which case we will inform the Venue unless prohibited).
- Ensure that personnel authorised to process Venue Data are subject to appropriate confidentiality obligations.
- Implement appropriate technical and organisational security measures, including encryption in transit, access controls, audit logging, and use of reputable infrastructure providers.
- Assist the Venue, taking into account the nature of processing, in responding to data subject rights requests and in fulfilling the Venue's obligations under Articles 32–36 of the UK GDPR.
- Notify the Venue without undue delay, and in any event within 72 hours where feasible, after becoming aware of a personal data breach affecting Venue Data.
- On termination of the Subscription, delete or return all Venue Data to the Venue, subject to retention required by law.
- Make available to the Venue, on reasonable written request and no more than once per year, information necessary to demonstrate compliance with this section.
Sub-processors. The Venue authorises us to engage sub-processors to provide the Platform. Our current sub-processors include Stripe (payments), Supabase (database and authentication), Vercel (hosting), and our transactional email provider. We will give the Venue at least 30 days' notice (via email or the Platform) of any new sub-processor; if the Venue reasonably objects, we will work in good faith to find a resolution and the Venue may terminate the Subscription if no resolution is reached.
International transfers. Where Venue Data is transferred outside the UK, we rely on the UK Government's International Data Transfer Agreement, the UK Addendum to the EU Standard Contractual Clauses, or another lawful transfer mechanism.
Liability under this section. Liability arising from this Addendum is subject to the liability cap and exclusions set out in section 10 of these Terms, except where statute requires otherwise.
Also see our Privacy Policy · Back to BookMyBays